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Bytware Honored by American Marketing Association with Four ACE Awards

Christopher Jones — Sun, 18 May 2008 06:05:55 +0000

The AMA recognized Bytware’s marketing and creative efforts at the May 15 Reno-Tahoe AMA ACE Awards Gala with four awards. Last year’s I.T. Truths print campaign—seen in IBM Systems Magazine, System iNEWS, and COMMOM.CONNECT—received the top-level ACE award for Print Advertising Campaigns, while i5virus took top honors for Viral or Guerilla Marketing Campaigns and also won the Award of Excellence in the Web Marketing Campaign and Comprehensive Marketing Campaign categories.

This is the third consecutive year that Bytware has received multiple honors from the American Marketing Association, earning a total of 11 awards during that span.

About the ACE Awards
Each year the American Marketing Association recognizes outstanding work with the ACE Awards. Unlike many other competitions, the ACE Awards not only take into account creativity and design execution but also focus on the effectiveness and measurable results of a campaign.

About the American Marketing Association
A non-profit organization and over 38,000 members internationally, the American Marketing Association is the source that marketers turn to every day, online, in print and in person. Since 1982, the Reno-Tahoe AMA’s mission has been to serve our members and be the marketing source by providing networking, knowledge and career development. AMA International Headquarters has bestowed three awards on the Reno-Tahoe chapter this term, including “Turn-Around Chapter of the Year”, “Fastest Growing Chapter,” and they also awarded the chapter a “Special Merit in Communications.” For more information visit www.renotahoeama.com

i5virus receives four ADDY Awards, Now National ADDY Finalist

Christopher Jones — Thu, 01 May 2008 21:12:04 +0000

As i5virus continues to garner media attention and visitors to the game site, the campaign was recently honored by the American Advertising Federation with three Gold ADDYs and one Silver ADDY at the annual Northern Nevada (A2N2) competition, and another Silver ADDY in AAF District XIV competition. i5virus now advances as a National ADDY Finalist with results to be announced in May. The ADDYs are the nation’s only three-tiered competition recognizing the best in design and advertising.

View the winning i5virus video >
View the winning i5virus website >

Announcing Our Newest Campaign: MoshiMoshi

Christopher Jones — Thu, 01 May 2008 20:18:42 +0000

Looking for a chance to have some fun, learn about security and systems management, and win some great prizes along the way? If so, then you need to meet Hal Stanley, I.T. Manager for MoshiMoshi, the Japanese communications company that’s at the center of Bytware’s latest campaign. Episode 2 “The Tape Trap” is right around the corner, and Hal will be sporting some threads that you might just recognize. Check out MoshiMoshi today and find out what everyone is talking about!

Bytware’s i5virus Nominated for Best Sound Design for the 12th Annual Webby Awards

Christopher Jones — Mon, 21 Apr 2008 19:12:59 +0000

Reno, NV (April 21, 2008)—The 12th Annual Webby Awards, today nominated Bytware’s i5virus for the Best Sound Design of 2008. i5virus is the popular System i espionage YouTube video and game campaign that launched at Columbus COMMON in October of last year.

Winners will be announced on May 6, 2008 and honored at a star-studded ceremony in New York City on June 9th. Hailed as the “Oscars of the Internet” by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, interactive advertising, online film and video, and mobile Websites. The Webby Awards is presented by the International Academy of Digital Arts and Sciences, a 550-person judging academy whose members include Internet co-inventor Vinton Cerf, R/GA’s Chief Bob Greenberg, “Simpson’s” creator Matt Groening, Arianna Huffington, and Harvey Weinstein.

“The Webby Awards honors the outstanding Websites that are setting the standards for the Internet,” said David-Michel Davies, executive director of The Webby Awards. “i5virus’s Webby Award nomination is a testament to the skill, ingenuity, and vision of its creators.”

“We have been overwhelmed by the positive response to our i5virus campaign that we have received from the System i user community and media,” said Christopher Jones, Marketing Director for Bytware. “We set out to do something fun, something different, and something that would at the same time raise awareness about issues that we felt were very important to System i users. We would like to thank everyone in the community for their great response to and support of i5virus.”

From now through May 1st, online fans around the world can cast their own votes for i5virus in The Webby People’s Voice Awards presented by Nokia at http://pv.webbyawards.com.

The 12th Annual Webby Awards received nearly 10,000 entries from over 60 countries and all 50 states.

Founded in 1996, The Webby Awards are known worldwide for its famous five-word speech limit. Past headline-grabbing speechmakers include Al Gore (“Please don’t recount this vote”), Beastie Boys (“Can anyone fix my computer?”), and Prince (“Everything you think is true.”)

About i5virus
i5virus was an educational campaign designed to raise awareness of issues pertaining to the use of PHP technology on IBM System i servers. Consisting of two parts — a launch video distributed via YouTube and a game site — i5virus was officially launched at the autumn IBM COMMON User Conference in October 2007.

i5virus put players on the trail of a Chinese cybercrime syndicate that attacked a U.S. financial institution and facilitated massive identity theft by exploiting PHP on System i. Starting with the YouTube video (a Webby Nominee for Best Sound Design) was shot on location in Tokyo and takes players along on the chase for evidence, which leads them to the game site. Players then work their way through the case using a System i-style green screen computer interface and interacting with the investigator’s desktop, learning more about PHP security along the way.

About The Webby Awards
Hailed as the “Oscars of the Internet” by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, interactive advertising, online film and video, and mobile web sites. Established in 1996, the 12th Annual Webby Awards received a record 9,500 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: Adobe; The Creative Group; .ORG; The Barbarian Group; Level3; Adweek; Fortune; Variety; Wired; IDG: Brightcove; PricewaterhouseCoopers; 2advanced.Net; KobeMail and Museum of the Moving Image

Cast your vote for i5virus!

Café Bytware COMMON exhibit wins Grand Prize

admin — Mon, 02 Jul 2007 03:59:28 +0000

We are pleased to announce that our popular Café Bytware exhibit, seen at the Anaheim and Miami conferences, has been awarded the Grand Prize in the 2007 liquidlibrary design competition. The annual competition, sponsored by liquidlibrary and its parent company Jupiterimages, draws numerous entries from around the world each year and selects a single winner and four finalists from the field. Catch Café Bytware again in Nashville at the spring 2008 show.

Bytware recognized with two Summit Creative Awards

admin — Sun, 06 May 2007 06:42:41 +0000

RENO, Nevada—The Summit International Awards has honored Bytware in the 2007 Summit Creative Awards competition. Bytware’s set of iconic product logos received the Bronze Summit Award and the original music composed for Café Bytware’s interactive presentations received the Silver Summit Award. The 2007 winners are shown below.Over the course of fourteen years, the Summit International Awards has established itself as one of the premier arbiters of creative excellence. Using rigorous evaluative criteria and top international judges, this unique competition evaluates work based on the strength of the idea, the quality of execution, and the work’s ability to persuade.

Bytware also received two Summit Creative Awards in 2006 for the Object Integrity Famous Quotes print advertising campaign.

Café Bytware COMMON exhibit wins ADDY Award

admin — Sun, 11 Mar 2007 03:14:32 +0000

RENO, Nevada—We are proud to announce that the American Advertising Federation has honored Bytware with the coveted ADDY Award for our COMMON exhibit “Café Bytware,” recognizing excellence in design and communication. This marks Bytware’s 11th ADDY Award. Café Bytware also received an ACE Award from the American Marketing Association in 2006. We thank you for your support of Café Bytware and invite you to visit us once again in Anaheim!

Congratulations to our Autumn 2006 Winners!

admin — Sat, 04 Nov 2006 02:51:16 +0000

Bytware would like to thank everyone who visited our booth at COMMON, Jack Henry, and IBM Tech. We would also like to congratulate our prize winners for these three shows and invite everyone to visit our booth and Cafe Bytware at future shows for your chance to win!

COMMON (Miami)
Winner of the full StandGuard Security Suite:
Evan Johnson
Lyrick Corporation (Texas)

Winner of the Apple iPod:
Christi Samo
Anna’s Linens (California)

Jack Henry
Winner of the full StandGuard Security Suite:
Bill Kidd
Central Virginia Bank (Virginia)

IBM Tech
Winner of the full StandGuard Security Suite:
Luke Sagoo
Shell Canada

Winner of the Apple iPod:
Victor Villasis
Southern Wine & Spirits, Inc. (Florida)

Bytware Takes 10th Annual Webby Awards Honors

admin — Wed, 12 Apr 2006 05:47:35 +0000

RENO, Nevada—Bytware, Inc. (www.bytware.com), developer of security, monitoring, and anti-virus solutions for System i, AIX, and Linux, is pleased to announced that The Webby Awards, the leading international honor for websites, today recognized its special website “The Houston Record” as an Official Honoree, a distinction that recognizes sites exhibiting remarkable achievement. Hailed as the “Online Oscars” by Time Magazine, The Webby Awards are determined by the International Academy of Digital Arts & Sciences, a global organization with a membership that includes musician David Bowie, Internet inventor Vinton Cerf, Naked Chef Jamie Oliver, The Body Shop president Anita Roddick, “Simpsons” creator Matt Groening, Real Networks CEO Rob Glaser, and fashion designer Max Azria.

“The Webby Awards honors the outstanding websites that are setting the standards for the Internet,” said Tiffany Shlain, founder and ambassador of The Webby Awards. “The Houston Record’s Official Honoree selection is a testament to the skill, ingenuity, and vision of its creators.”

The 10th Annual Webby Awards received a record number of entries from over 40 countries and all 50 states. Out of the over 5,500 entries submitted, fewer than 20% received this honor and were deemed Official Honorees.

About The Houston Record
The Houston Record has been a key component of Bytware’s recent marketing efforts, highlighting the dangers of insider data theft in today’s corporate world. The site revolves around a mystery game whose unique combination of security news and creative writing both inform and entertain readers while promoting Bytware’s StandGuard Security Suite and Messenger notification products. The site can be viewed at http://www.houstonrecord.com.

Bytware Takes Home Highest-Scoring Gold ADDY Award

admin — Sat, 18 Mar 2006 05:49:39 +0000

RENO, Nevada—At the recent Northern Nevada ADDY Awards, hosted by the American Advertising Federation and the Advertising Association of Northern Nevada (A2N2), Bytware was awarded the highest-scoring Gold ADDY for trade publication campaign (less than four-color) for the Object Integrity Famous Quotes campaign, which ran in iSeries News UK and Spotlight magazines. The ADDY Awards is the only three-tiered advertising competition in the United States and each year highlights the very best in advertising, marketing, and design. The Northern Nevada ADDY Awards saw nearly 600 entries this year.

Bytware’s Object Integrity Famous Quotes campaign, which took the highest-scoring Gold ADDY in its category, used slightly modified quotes from historical figures and literature to demonstrate how small changes can make a big difference. Promoting Bytware’s Object Integrity Scanning technology, part of StandGuard Anti-Virus, the ads brought attention to the effects that patched programs can have on critical system Objects, digitally-signed by IBM in i5/OS. StandGuard Anti-Virus’s Object Integrity Scanning identifies these changes and alerts iSeries managers of their presence.