Bytware, Inc.

Posts Tagged ‘ADDYs’

Café Bytware COMMON exhibit wins ADDY Award

Saturday, March 10th, 2007

RENO, Nevada—We are proud to announce that the American Advertising Federation has honored Bytware with the coveted ADDY Award for our COMMON exhibit “Café Bytware,” recognizing excellence in design and communication. This marks Bytware’s 11th ADDY Award. Café Bytware also received an ACE Award from the American Marketing Association in 2006. We thank you for your support of Café Bytware and invite you to visit us once again in Anaheim!

Bytware Takes Home Highest-Scoring Gold ADDY Award

Friday, March 17th, 2006

RENO, Nevada—At the recent Northern Nevada ADDY Awards, hosted by the American Advertising Federation and the Advertising Association of Northern Nevada (A2N2), Bytware was awarded the highest-scoring Gold ADDY for trade publication campaign (less than four-color) for the Object Integrity Famous Quotes campaign, which ran in iSeries News UK and Spotlight magazines. The ADDY Awards is the only three-tiered advertising competition in the United States and each year highlights the very best in advertising, marketing, and design. The Northern Nevada ADDY Awards saw nearly 600 entries this year.

Bytware’s Object Integrity Famous Quotes campaign, which took the highest-scoring Gold ADDY in its category, used slightly modified quotes from historical figures and literature to demonstrate how small changes can make a big difference. Promoting Bytware’s Object Integrity Scanning technology, part of StandGuard Anti-Virus, the ads brought attention to the effects that patched programs can have on critical system Objects, digitally-signed by IBM in i5/OS. StandGuard Anti-Virus’s Object Integrity Scanning identifies these changes and alerts iSeries managers of their presence.

Bytware Wins District ADDY Award for Advertising

Thursday, April 14th, 2005

RENO, Nevada—It was announced today that Bytware, Inc., winner of three Silver ADDY Awards in the Northern Nevada competition, has won an additional Silver ADDY at the American Advertising Federation’s District 14 competition. The event took place March 30 - April 1 at South Lake Tahoe, California. Bytware was awarded a District ADDY for its “Get a Clue” game pieces that tie into the Great Security Caper game, a centerpiece of the company’s 2004 marketing campaign. Bytware’s winning work will now compete in the National ADDY competition to be held at the AAF National Conference on June 7 at the Gaylord Opryland Resort in Nashville, Tennessee.

The Great Security Caper is an online mystery game that can be found at www.houstonrecord.com. that offers iSeries users a chance to win an Apple iPod. The deadline for entries is April 29. The “Get a Clue” game pieces were distributed at COMMON during 2004.

The ADDY Awards is the only three-tiered advertising competition in the United States and each year highlights the very best in advertising, marketing, and design. District 14 of the American Advertising Federation includes the Northern California and Northern Nevada markets. The advertising clubs that it serves include: the Ad Club of Silicon Valley; AdMark, the Bay Area Advertising & Marketing Association; the Advertising Association of Northern Nevada; the Fresno Advertising Federation; and the Sacramento Ad Club.