The AMA recognized Bytware’s marketing and creative efforts at the May 15 Reno-Tahoe AMA ACE Awards Gala with four awards. Last year’s I.T. Truths print campaign—seen in IBM Systems Magazine, System iNEWS, and COMMOM.CONNECT—received the top-level ACE award for Print Advertising Campaigns, while i5virus took top honors for Viral or Guerilla Marketing Campaigns and also won the Award of Excellence in the Web Marketing Campaign and Comprehensive Marketing Campaign categories.

This is the third consecutive year that Bytware has received multiple honors from the American Marketing Association, earning a total of 11 awards during that span.

About the ACE Awards
Each year the American Marketing Association recognizes outstanding work with the ACE Awards. Unlike many other competitions, the ACE Awards not only take into account creativity and design execution but also focus on the effectiveness and measurable results of a campaign.

About the American Marketing Association
A non-profit organization and over 38,000 members internationally, the American Marketing Association is the source that marketers turn to every day, online, in print and in person. Since 1982, the Reno-Tahoe AMA’s mission has been to serve our members and be the marketing source by providing networking, knowledge and career development. AMA International Headquarters has bestowed three awards on the Reno-Tahoe chapter this term, including “Turn-Around Chapter of the Year”, “Fastest Growing Chapter,” and they also awarded the chapter a “Special Merit in Communications.” For more information visit www.renotahoeama.com

We are pleased to announce that the International Academy of Digital Arts and Sciences (IADAS) has nominated Bytware’s i5virus for the Best Sound Design of 2008 in the 12th Annual Webby Awards. i5virus is the popular System i espionage YouTube video and game campaign that launched at Columbus COMMON in October of last year. And until May 1 you can cast your vote for i5virus in the Webby People’s Voice Awards!

Learn more about the i5virus Webby nomination >
Cast your vote for i5virus >

As i5virus continues to garner media attention and visitors to the game site, the campaign was recently honored by the American Advertising Federation with three Gold ADDYs and one Silver ADDY at the annual Northern Nevada (A2N2) competition, and another Silver ADDY in AAF District XIV competition. i5virus now advances as a National ADDY Finalist with results to be announced in May. The ADDYs are the nation’s only three-tiered competition recognizing the best in design and advertising.

View the winning i5virus video >
View the winning i5virus website >